Top all-time · #3854
Branch
Company blog · blog.branch.iowebbusiness
Branch is the company blog at blog.branch.io, writing about web and business. Since 2015, 19 different Hacker News readers have linked it 48 times, most often “Beta Architecture: Scaling Developer Environments with Kubernetes”. It is still writing: the last post was on 2026-10-02, and you can follow it by feed.
Too few sampled comments (4) to say how often HN recommends it.?
Why HN links it
HN commenters link Branch's posts on AMP caching, iOS 14 tracking changes and attribution, and deep-link previews, mostly as sources for their own points. No comment judges the writing itself.
Summarised by Claude from a sample of 4 HN comments that link here. Each comment is marked recommending, critical or neutral (citing without judging); how this works.
Apple’s WWDC25 introduced AdAttributionKit and Safari privacy changes. Discover what these updates mean for mobile attribution and tracking.
Most-linked posts?
- Beta Architecture: Scaling Developer Environments with Kubernetes2 people · 2 mentions · first linked 2016-12-09
- iOS 9.2 Update: The Fall of URI Schemes and the Rise of Universal Links2 people · 2 mentions · first linked 2015-12-10
What Hacker News says?
The answer to your question is no: google's search results only ever link to google's cache for your page. Link here: https://blog.branch.io/google-accelerated-mobile-pages-amp-a... > Anyone can use a CDN to set up and run an AMP cache, but only content in Google’s cache (which Google has stated can be used without restriction and at no cost) is currently getting preferred search results treatment But the whole poin…
Comment linking /google-accelerated-mobile-pages-amp-and-the-future-of-mobile-web/
on “Google AMP is bad for e-commerce”Submitted Show HN: Open Source Documentation Portal Built on Jekyll as a story · 20 points
HN discussionIt appears to be like branch.io, firebase, or the facebook SDK but for Chinese ad companies. Here's a breakdown the changes in iOS 14 that likely caused this: * https://blog.branch.io/attribution-ios-14-survive-if-you-mis... * https://blog.branch.io/attribution-ios-14-cannot-wait-any-lo...
Comment linking /attribution-ios-14-cannot-wait-any-longer/
on “TikTok wants to keep tracking iPhone users with state-backed workaround”Submitted Show HN: AMP Compatible Smart Banners as a story · 11 points
HN discussionHey guys - one of the creators of this here. I wrote a blog post summarizing the thing in case you prefer a less TechCrunch-ey version: https://blog.branch.io/branch-deepviews-the-missing-link-in-...
Comment linking /branch-deepviews-the-missing-link-in-app-discovery
on “Branch’s Deep Links Let You Preview Apps in Your Browser”Submitted Mobile App Developers Are Suffering as a story · 11 points
HN discussionThe worry is third party deep linking platforms. Branch, Adjust are just two widely used services that exploit deterministic matching to drive up ad revenues. Now, iOS 14's opt-in tracking no longer allows collecting advertising identifiers. As it turns out, Branch.io is already bracing itself for the change: https://blog.branch.io/how-to-prepare-your-mobile-app-and-at...
Comment linking /how-to-prepare-your-mobile-app-and-attribution-stack-for-apples-ios-14-privacy-and-idfa-changes/
on “Deep Links Can No Longer Be Used for Tracking Ads in iOS 14”Submitted Show HN: Branch iOS Share Sheet – add links with automatic share tracking as a story · 10 points
HN discussionSubmitted Show HN: iOS deep linked invites with just a few lines of code as a story · 9 points
HN discussionSubmitted How to Grow a Native iOS or Android App Business with Traditional Web SEO as a story · 6 points
HN discussionSubmitted Deeplinking with Branch and AngularJS: Easier Done Than Said as a story · 5 points
HN discussionSubmitted Scaling Developer Environments with Kubernetes as a story · 4 points
HN discussionSubmitted App Discovery on iOS 9 Spotlight Search as a story · 4 points
HN discussionSubmitted Show HN: How I built an iOS app for my sales team in under 12 hours as a story · 4 points
HN discussionSubmitted Deep Linking from Facebook in 2017 as a story · 3 points
HN discussionSubmitted Beta Architecture: Scaling Developer Environments with Kubernetes as a story · 3 points
HN discussionSubmitted Beta Architecture: Scaling Developer Environments with Kubernetes as a story · 3 points
HN discussionSubmitted Study on the conversion lift when implementing Apple's Universal Links as a story · 3 points
HN discussionSubmitted How to build an iOS app for your sales team in under 12 hours as a story · 3 points
HN discussionSubmitted The REAL promise of deep links as a story · 3 points
HN discussionSubmitted What the experts taught me about mobile growth as a story · 3 points
HN discussionSubmitted The Developer Experience And.. Goats as a story · 3 points
HN discussionSubmitted Mobile Deeplinking Basics as a story · 3 points
HN discussionSubmitted How to Port Your Native Modules into a React Native Environment as a story · 2 points
HN discussionSubmitted What Branch Learned from 80+ Events in 2016 as a story · 2 points
HN discussionSubmitted The Top Strategies for Increasing In-App Purchases as a story · 2 points
HN discussionSubmitted Introducing Google App Indexing Validator as a story · 2 points
HN discussionSubmitted Creating an app content sitemap for Google app indexing as a story · 2 points
HN discussionSubmitted Apple's Universal Links: A Testament to Untested Software as a story · 2 points
HN discussionSubmitted Mobile App Developers Are Suffering as a story · 2 points
HN discussion